In the middle of the 1950-ies the first Freezer was presented in our Swedish homes. Since then Frozen products is natural for everybody.

Our business concept is to be represented in the biggest areas of the assortment, hopefully with own brands. Our purpose are to offer competition advantages comparing to market leaders of Private Label (EMV) products. Our product groups are Seafood, Swedish Chicken, Vegetables, Ready Meal and Icecream.